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The ultimate guide to strategic marketing : : real world methods for developing successful, long-term marketing plans /

by Hamper, Robert J.
Material type: materialTypeLabelBookPublisher: New York : : McGraw Hill, 2014 (2014)Description: xii, 304 pages.ISBN: 9780071809092; 0071809090.Subject(s): Marketing -- Management | Strategic planning | Business planning | Marketing research | BUSINESS & ECONOMICS / Marketing / GeneralDDC classification: 658.802
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Lending Books Lending Books Main Library
Ground Floor
Lending Collection 658.802 HAM (Browse shelf) Available 603000

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